Fino Premium Touch Shampoo — fino is Shiseido’s mass-market hair line and one of the best-selling shampoos in Japan, which in a market that particular is a real signal.
The formula is built around a rich blend of oils and hydrolysed proteins aimed at hair left dry and porous by heat and colour. It lathers modestly, which is what you want — high foam usually means high surfactant.
Best for
Dry, damaged, colour-treated or heat-styled hair.
How to use Fino Premium Touch Shampoo
Massage into a wet scalp, leave a minute, rinse thoroughly. Follow with the matching conditioner or mask.
What is in it
A shampoo is a surfactant system first and everything else second. The surfactants lift oil and build-up; the conditioning agents, proteins and botanicals are there to stop that process leaving hair rough. Sulphate-free systems clean more gently and lather less, which people often read as working less well — the lather and the cleaning are not the same thing. Background reading on skin care if you want the chemistry behind it.
What to use it with
A shampoo is half of a pair — what you condition with afterwards decides how the hair actually feels. From the rest of our range, WishCare Ceramide Anti-Dandruff Conditioner and WishCare Ceramide Anti-Dandruff Conditioner are sensible companions, and both are stocked with the same cash-on-delivery terms.
Where it fits in your routine
Shampoo is a scalp product that happens to rinse through your hair, and treating it that way changes the result. Work it into the scalp with your fingertips rather than piling it on the lengths, give it a minute to actually do something, and rinse thoroughly. An active shampoo needs contact time — applying and immediately rinsing wastes most of what you paid for. Two or three washes a week suits most hair; daily washing suits very oily scalps and almost nobody else.
Before you start
Patch test on a small area behind the ear or along the jaw before the first full application, particularly if your skin reacts easily. Introduce one new product at a time so that if something does not agree with you, you know which one it was.
Common questions
Is Fino Premium Touch Shampoo authentic?
Yes. Euros Belle stocks sealed, unopened units sourced through the brand’s own distribution, and we do not sell testers, decants or refilled packaging. Every order is checked before it leaves us, and you are welcome to inspect the seal at the door before paying.
Can I pay cash on delivery?
Cash on delivery is the only payment method we offer — there is nothing to pay in advance and no card details to enter anywhere. You pay the delivery agent when the parcel reaches you. Inside Dhaka delivery is ৳70 and takes one to two days; outside Dhaka it is ৳130 and takes three to four.
Does the Dhaka climate affect it?
Heat and humidity shorten the working life of most cosmetic formulas, and actives like vitamin C and retinoids are the first to suffer. Keep the product capped, out of direct sun, and away from the hottest corner of a bathroom. A cool cupboard is better than a windowsill, and better than a fridge for most textures.
How should I store it?
Somewhere cool and out of direct sunlight, with the cap closed properly. Bangladesh’s heat and humidity shorten the life of most formulas, and a bathroom shelf directly above a hot shower is the worst place in the house for anything active.
What size is Fino Premium Touch Shampoo?
This listing is the 550 ml size, priced at ৳2,950. Where a product is available in more than one size, each is listed separately so the price you see is the price for the size shown.
How long before I see a difference?
Hydration and comfort usually change within a few days. Anything structural — tone, texture, firmness — takes eight to twelve weeks of consistent use. Judging a product before a full month is generally judging the wrong thing.
Reviews
There are no reviews yet.